EMAIL AND BLOG POST PACKAGES
READY TO FREE UP YOUR BRAIN SPACE?
Get publish-ready copy without the stress of doing it on your own
Who knew building relationships with customers meant so much writing?
Think about how you build relationships in normal life.
You spend time together. You chat and find out what you have in common. You bond and make inside jokes.
It's the same with your business. But instead of talking face to face, you talk through the power of the written word (aka regular emails and blog posts).
BUT, writing all that relationship-building, inside-joke-making copy is no relaxing stroll along the shore. Like pearls forming in the sea, building relationships takes time.
Does any of this sound familiar?
❌ You don't have time to write because you've got so many other things to do...
❌ You've got the ideas in your head but can't get them to gel on paper...
❌ You enjoy writing, but you're an overthinker who ends up wasting time…
❌ You just don't really like writing (it's not your zone of genius)…
Don't you worry, my frazzled friend.
You just need someone* to help you with your nurturing copy so you can form smooth, shiny relationships with your customers.
*That someone is me. Hi!
EMAIL PACKAGES
Did you know 61% of small and mid-sized businesses generate more than half of their revenue from repeat customers rather than new business? And, a repeat customer tends to spend 67% more than a new one? (According to SoftwarePundit).
BLOG POST PACKAGES
Blog posts help you build trust with your potential customers by giving them (helpful!) advice and proving you know your stuff. You can teach them, inspire them, and keep them updated on new products and services. And you can fast-track the process of helping them get to know you.
Pearls don't form out of nowhere.
Neither do relationships with your customers.
They take time, patience and a little bit of copywriting magic (for customer relationships I mean, not pearls).
Let's help your audience get to KNOW, LIKE AND TRUST YOU so you're fresh in their minds when they're ready to buy.
Regular emails and blog posts can help you:
- Promote your products and services (including workshops, memberships and resources).
- Build trust by sharing your experiences and giving more insight into what you do.
- Educate or teach your audience to help prove you're the expert!
"Natasha is easy to work with, creates great copy and gets it right first time!"
"I used to spend so much of my time worrying about writing great copy for my creative courses because I knew what I wanted to say, but didn't know how to write it. It's so much easier to talk it through with Natasha, and I always feel confident she'll do the job well! Natasha has a great understanding of the creative world and can easily speak the language that works for creatives. She writes in a way that's light and fun because the workshops are! The copy is always the right balance of fun and informative."
Ellie Hipkin, founder of Flourish Textile Art Hub
My relationship-building copy packages include:
- Thorough briefing questionnaire
- Briefing call where I dig into your answers to fill any gaps (roughly 45-60 mins)
- Research (including voice of customer)
- Personality-packed copy in your brand voice (300-400 words per email/500-1,500 per blog post)
- Emails: Subject line and preview text
- Blog posts: Optimising the keywords you give me
- Two rounds of revisions (so you're 100% happy with the copy)
- Proofreading
"From start to finish, she makes everything so easy."
"Tash is absolutely wonderful to work with! I appreciate that she really listens to my goals and is strategic about connecting my offers, content, and opt-in to craft scroll-stopping copy. I'm so happy with the results!!! Looking forward to working on many more projects together!"
Stéphanie McGuirt, founder of Bright Spot Copywriting
Hey, copywriter pal!
Feeling overwhelmed with too much client work?
Did you know you can sub out your client's project to me? I work completely confidentially, so they'll never know you didn't write the copy...
RELATIONSHIP-BUILDING COPYWRITING PACKAGES
PICK YOUR PEARLESCENT PACKAGE
Like pearls forming in the sea, we're forming relationships with your audience
🌊 From £297
2-pearl package
2 blog posts? Or 2 emails? One of each? Let's do it.
🐚 From £527
4-pearl package
Want a couple more, do ya? Not a problem.
🪸 From £697
6-pearl package
3 of each? 4 of one and 2 of another? It's up to you.
These packages are just a starting point - you can choose as many 'pearls' (emails/blog posts) as you like!
Feeling drained writing your own copy
every single month?
Like the crushing realisation of enjoying your birthday as a kid and remembering you had to go through the soul-sucking process of writing thank-you cards to every single friend and family member?
Wouldn't you rather get someone else to do it for you?
Well, have you met Ted? *Ahem* I mean, have you thought about...
A RETAINER?
(Not the braces kind. The emails-and-or-blogs-delivered-straight-to-your-inbox kind)
A retainer gives you time and brain space back for things like…
🫶🏻 The creative bits of your business you enjoy most (you know, the fun ones that actually bring in the money).
🫶🏻 Kicking back and spending time with your favourite people.
🫶🏻 A bit of dilly-dallying.
HOW DOES A RETAINER WORK?
We start with a trial month to make sure you're happy with the process, then each month will be the same!
First up... TRIAL MONTH:
- 20-30 min introductory call to talk you through the process.
- You fill in the thorough briefing questionnaire. (The more info you give me here, the smoother the copywriting process will be!)
- We have a briefing call where I dig into your answers to fill any gaps (roughly 45-60 mins).
After the trial month, you choose your retainer type:
Month
to month
3 months
Get 5% off!
6 months
Get 10% off!
Then... EACH MONTH:
- 30-min topic briefing/brainstorming call (so we can talk through your ideas)
- Research (including voice of customer)
- Bullet-point outlines for you to approve
- Personality-packed copy in your brand voice (roughly 300-400 words per email or 500+ words per blog post)
- Emails: Subject line and preview text
- Blog posts: I'll optimise the keywords you give me
- One round of revisions + proofreading
After the 3 or 6-month period, we'll have a check-in where you can renew or tweak your retainer!
"Her dedication and detail are what sets her apart from other freelancers I've worked with."
"It was a pleasure working with Natasha. She takes the time to understand the brief, execute a plan and create copy to your exact specifications and timelines. I would highly recommend using her services."
Shannon Brien, Marketing Manager at ABS
RETAINER BENEFITS
✅ You know you've always got a spot in my schedule, so no need to manically scramble around trying to find a new copywriter every month (that would be annoying).
✅ It's cost-effective because booking multiple months saves you money (and you always know what the cost is going to be - no nasty suprises here!).
✅ I'll get to know your brand inside out, so your copy will always sound like you.
Let's chat about your new relationship-building emails/blog posts!
FAQs
I'm worried that my subscribers will think I'm annoying if I email them... what do I do?
Don't you worry! People only sign up to the emails they *want* to receive, so that means your customers are looking forward to hearing from you. Don't leave them hanging! (And if they ever do feel like they want to leave, they can easily unsubscribe.)